Marketing Insights for Modern Brands

7 Marketing Myths Still Holding Brands Back

7 Marketing Myths Still Holding Brands Back

Today, we’re breaking down seven marketing myths we still hear regularly—and sharing what’s actually working now based on trends we’re seeing across our clients and agency accounts.

7 Marketing Myths Still Holding Brands Back

Today, we’re breaking down seven marketing myths we still hear regularly—and sharing what’s actually working now based on trends we’re seeing across our clients and agency accounts.

The Power of Hooks: Why They’re Essential for Engaging Content

The Power of Hooks: Why They’re Essential for E...

A hook is more than just a catchy phrase—it’s the first impression, the moment of intrigue, and the driving force behind whether someone will continue listening. In this blog, we’ll...

The Power of Hooks: Why They’re Essential for E...

A hook is more than just a catchy phrase—it’s the first impression, the moment of intrigue, and the driving force behind whether someone will continue listening. In this blog, we’ll...

The AMZG Father's Day Gift Guide

The AMZG Father's Day Gift Guide

Father’s Day isn’t one-size-fits-all. Some dads are into gadgets and gaming. Others are the go-to problem solvers, business minds, or the guy who never misses a walk with the dog....

The AMZG Father's Day Gift Guide

Father’s Day isn’t one-size-fits-all. Some dads are into gadgets and gaming. Others are the go-to problem solvers, business minds, or the guy who never misses a walk with the dog....

Organic vs. Paid Media: When to Choose One Over the Other

Organic vs. Paid Media: When to Choose One Over...

In a perfect world, your brand would dominate both the algorithm and paid advertising. But in reality? Budget, bandwidth, and business goals all play a role in deciding how you...

Organic vs. Paid Media: When to Choose One Over...

In a perfect world, your brand would dominate both the algorithm and paid advertising. But in reality? Budget, bandwidth, and business goals all play a role in deciding how you...

Product Placement Has Entered Its Main Character Era

Product Placement Has Entered Its Main Characte...

Product placement used to be subtle—a soda can on a diner counter, a logo on a baseball cap, or a car cruising through an action scene. Fast forward to 2025,...

Product Placement Has Entered Its Main Characte...

Product placement used to be subtle—a soda can on a diner counter, a logo on a baseball cap, or a car cruising through an action scene. Fast forward to 2025,...

Cancel Culture & Brands: What to Know Before You Speak (or Stay Silent)

Cancel Culture & Brands: What to Know Before Yo...

While some see cancel culture as a necessary form of accountability, others argue it creates a high-stakes environment where one wrong move can spark backlash. For brands, it raises real...

Cancel Culture & Brands: What to Know Before Yo...

While some see cancel culture as a necessary form of accountability, others argue it creates a high-stakes environment where one wrong move can spark backlash. For brands, it raises real...